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Privacy Policy

Last updated: November 19, 2025

This Privacy Policy explains how Shandong Yinglang Chemical CO., LTD (“Yinglang Chemical”, “we”, “us”, or “our”) collects, uses, discloses, and protects personal information when you visit our website and when you contact us for business purposes.

Summary (at a glance)
We process business contact data to answer inquiries and deliver B2B services. We do not sell personal information. We use cookies/analytics/ads tools with consent where required. You can opt out or request access, correction, deletion, or restriction at any time: Rebecca.yuan@shandongchem.com.

Table of Contents

1) Who we are & contact

Controller: Shandong Yinglang Chemical CO., LTD, headquartered in Shandong, China. For privacy requests, please email Rebecca.yuan@shandongchem.com or WhatsApp +86 139 5313 1820. [Optional: add full registered address and local phone number.]

2) Scope

This Policy applies to our website pages (including product/quote forms), business communications (email, phone, WhatsApp), and marketing activities. It does not cover third-party services you access via outbound links or platforms’ own processing (e.g., Meta/WhatsApp, Google, LinkedIn).

3) Information we collect

  • Business contact data: name, company, role, email, phone/WhatsApp, country/region.
  • Inquiry details: products of interest (CAS/spec/pack), messages, files you send.
  • Website/technical data: IP address, device/browser, pages viewed, UTM/source, cookies, approximate location. Collected via our site and analytics tools.
  • Transactional/contract data: quotes, POs, deliveries, compliance documents (COA/SDS/REACH), and correspondence.

4) How we use information (legal bases)

  • To respond to inquiries and perform contracts (Art. 6(1)(b) GDPR): quotes, logistics, customer support.
  • Legitimate interests (Art. 6(1)(f)): B2B sales/marketing to relevant corporate contacts, service improvement, network and fraud security, record keeping.
  • Consent (Art. 6(1)(a)): optional newsletters, cookies/remarketing where required. You can withdraw at any time.
  • Legal obligations (Art. 6(1)(c)): safety, customs/export control, tax and compliance.

5) Cookies & analytics

We use necessary cookies and, where permitted, analytics (e.g., Google Analytics/GA4) to understand usage and improve our site. You can manage preferences via browser settings or our Cookie Settings link (if available on your region’s banner).

  • Analytics data may include IP (truncated/anonymized where supported), device info, session and events.
  • Do-Not-Track: Our site may not respond to DNT signals; use cookie controls to opt out.

6) Advertising & remarketing

We may use Google Ads and similar platforms for B2B outreach. Ads cookies/identifiers are used only with consent where required by law. You can opt out via platform settings or our cookie banner (where available). We do not target individuals based on sensitive health or other protected categories.

[If you deploy a cookie banner, link it here as “Cookie Settings”.]

7) How we share information

  • Service providers: hosting/CDN, email, analytics, ad platforms, logistics/customs, auditors—bound by contracts and confidentiality.
  • Business operations: affiliates/contract manufacturers strictly for fulfilling your B2B requests.
  • Legal & safety: to comply with laws, enforce terms, protect rights and safety.
  • No sale of personal information: we do not sell or share personal information as defined by applicable laws (including CCPA). You may still exercise your rights below.

8) International transfers

Your data may be processed in China and other countries where we or our providers operate. Where required (e.g., EEA/UK), we rely on appropriate safeguards such as the EU Standard Contractual Clauses and supplementary measures.

9) Retention

We keep inquiry and marketing records typically for 24 months from last contact, and transactional/compliance records for up to 7 years or as required by law. We delete or anonymize data when it is no longer needed.

10) Security

We implement organizational and technical measures appropriate to the risk (access controls, encryption in transit where supported, least-privilege, staff training). No method is 100% secure; please share only necessary business information.

11) Your rights (GDPR/CCPA etc.)

  • GDPR/UK: access, rectification, erasure, restriction, portability, and objection (including to direct marketing). You may lodge a complaint with your supervisory authority.
  • CCPA/CPRA (California): right to know, delete, correct, and limit use of sensitive data; right to opt out of sale/share (we do not sell/share). To exercise rights or appeal a decision, contact us at Rebecca.yuan@shandongchem.com.
  • Email/WhatsApp marketing: you can opt out at any time via our contact channels.

12) Children’s privacy

Our site and services are intended for business users and are not directed to children under 16. If we learn we collected such data, we will delete it.

13) Changes to this Policy

We may update this Policy from time to time. Changes are effective when posted with the “Last updated” date above.

14) How to contact us

Data Controller: Shandong Yinglang Chemical CO., LTD
Email: Rebecca.yuan@shandongchem.com
WhatsApp: +86 139 5313 1820
Headquarters: Shandong, China. [Add full address/legal entity details if required by your jurisdiction.]

California Notice: We do not sell or share personal information as defined by CCPA/CPRA. To submit a privacy request, email us at Rebecca.yuan@shandongchem.com.
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